St Michael’s Mount

Elevating Heritage: Design Solutions for Cornish Icon

Print / Digital / Signage & Wayfinding

Overview

We’ve proudly partnered with St Michael’s Mount and the St Aubyn Estates since 2008, supporting their team across brand, visitor experience, and communications. Highlights include ensuring the Mount’s brand identity, key messages, and high standards are consistently promoted across all media.

We developed a wayfinding and interpretation strategy that shaped a stronger visitor profile—highlighting key routes around the historic site to support ongoing conservation.

To further manage footfall and reduce physical impact, we designed and built an online tour to encourage digital exploration. Additional work includes the design and print of a dual-purpose guidebook—serving both as an on-site guide and an off-site educational resource—plus a range of marketing materials, sub-branding for Amphicraft and Island Café, and full exhibition graphics for the Steward’s House. Throughout, we’ve handled content and visitor data carefully and securely while providing consistent, long-term creative support.

Outcomes

  • Creative partner since 2008, supporting brand, communications, and visitor experience.
  • Developed wayfinding and interpretation strategy to enhance engagement and support conservation.
  • Designed and built an interactive online tour to help manage footfall and reduce physical impact.
  • Created a dual-purpose printed guidebook for on-site and off-site educational use.
  • Delivered consistent brand application across sub-brands, exhibitions, and marketing materials.
  • Provided long-term strategic design support with secure handling of content and visitor data.